Monday, January 20, 2014

A page from Ronn Torossian’s career book


Public relations is not a very simple thing to manage. It takes lots of dedication and hard work to create goodwill and build people’s trust. Throughout his career, public relations expert, Ronn Torossian, built a reputation that ultimately got him the topmost position in the field.

Mr. Torossian believes that in PR, the best returns for the money you invest come in the form of the public’s attention. To get the attention of your targeted audiences it is important to develop and implement a PR plan that is strategically based on business needs and requirements. Public relations strategies should be developed with the intention of improving the image of an individual or an organization in a way that they can actually reap the benefits.

From a professional standpoint, public relations need to be managed by specialized people that constantly focus on their client’s progress and keep an eye on people’s ever-changing demands. Ronn Torossian’s 5WPR, one of the topmost public relations firms in the United States, is staffed with expert PR professionals that focus on providing clients (both business and individuals) with the best returns on their investment.

The firm offers specialized public relations services that cover everything between simple PR matters to extremely sensitive PR issues for high profile individuals, academic institutions, global interests, government agencies, corporate entities, etc.

In order to educate the people, who are directly or indirectly connected with public relations field,  about the standards, tips and tricks for creating effective PR policies, Ronn Torossian published a book under the title “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations”.

During his career, Ronn successfully worked for many high-profile clients including Bad Boy Worldwide Entertainment Group, Coca-Cola, Cantor Fitzgerald, Microsoft, Harrah's Entertainment, Jane Iredale, Phillips-Van Heusen, , IHOP, EL AL Airlines, Weatherproof Garment Company, Fortune 100 mainstay EDS, McDonald's, 530 store retail chain, United Retail Group/Avenue Stores, VeriSign, Snoop Dogg, Pamela Anderson, and many others.

Mr. Torossian holds a very high place in the eyes of his colleagues, and employees, all of whom see him as a major guiding force.